Looking for lift?

It’s not the channel, but what goes into the channel, that counts.
— Content Marketing Institute

It's all about the content.

There's just no getting around it. 

On-site, social, email, print collateral. It's all essential for visbility, positioning, accelerating market share for your brand.   

If you’re doing it right, your content continually should be starting conversations, building relationships, and driving buying decisions everywhere your prospects, influencers, and customers live their digital lives.

That means fresh, useful information, on-site, in social sharing, e-mail marketing, and in collateral they can hold in their hand. 

But here's the thing about content.

You have to write it, curate it, produce it, publish it, manage it.  Engaging content  -- pushed often enough and in the right places -- can be the most challenging task in executing your brand's digital marketing strategy.

The bar can feel impossibly high.  And, going it alone is a heavy lift.   

Content Care by McG

We can tee you up for more impact, sharpen communication with your stakeholders, and bring energy and apply best practices to your owned, earned, and paid content marketing assets.

How?  As your full service agency.  By-the project.  Or, even as your fractional CMO or CCO.

Do you know what great content looks like for your brand?

Ask us. We'd love to show you.

 

Content & Social Marketing

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  • Brand-worthy Multi-channel

  • Social Media

  • Website Content

  • SEO/SEM

  • Curation, Repurposing

  • Social Profiles

  • E-mail Marketing

 

Brand Story & Public Relations

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  • Topical, Niche Copywriting & Editing

  • Brand Voice, Messaging

  • News Releases, Press Materials

  • Public & Media Relations Counsel

  • Competitive Analysis

  • High Stakes Communication

  • Brand Refresh

 

 

Creative
 

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  • Identity

  • Collateral, Print & Digital

  • Logo, Wordmark

  • Ad Development

  • Visual Brand "Reboot"

  • Website Interface Design

  • Print Production